Fangkeyi

Fangkeyi, graduated from the School of Management, Zhejiang University, under the mentorship of Professor Wu Xiaobo,Qiushi Chair Professor of Innovation & Strategic Management, Changjiang Chair Professor, Honored by MoE China, and Dean of Faculty of Social Sciences, Zhejiang University I obtained a Master's degree from the University of Sydney in Australia. During my research studies, I focused primarily on research topics such as service-oriented manufacturing, digital transformation, digitization of services, and interactive innovation in entrepreneurship.

I specialize in qualitative research methods, such as multiple case analysis and qualitative comparative analysis (QCA), with a specific focus on the transformation and innovative development of Chinese manufacturing companies. I have conducted long-term tracking research on companies such as Huawei, Geely, Hangyang, Zhongkong, Hikvision, Goldwind Science & Technology, Caocao Travel, Shugen Internet, and Haier. Additionally, I serve as a reviewer for leading journals in the field of management, including Technology Analysis & Strategic Management and Cross Cultural & Strategic Management.

I have contributed to the compilation of books and teaching materials such as Strategic Management and the Blue Book of Innovation Economy in Zhejiang Province, and have been involved in several national research projects.

You can reach me via email at fangkeyi@hdu.edu.cn.

• Key project of the National Natural Science Foundation: Research on Theory, Method, and Application of Data-Driven Enterprise-User Interaction Innovation in the Internet Environment (Primary participant)

• General project of the National Natural Science Foundation: Research on the Sixth-Generation Technological Innovation Paradigm Based on Value Network (Primary participant)

• Major project of the National Social Science Foundation: Research on the National Innovation System Focusing on Key Core Technology Breakthroughs (Primary participant)

• Key research and development project of the country: Research on Theory and  Methods for Evaluating the Level of Development in the Modern Service Industry (Primary participant)

• Project of the Ministry of Industry and Information Technology: Research on the Development Issues of the Manufacturing Industry and Real Economy under the New Development Pattern (Primary participant)

• Project of the National Development and Reform Commission: Research on the Main Practices, Achievements, and Advanced Experience in Building an Innovation System with Enterprises as the Main Body (Primary participant)

Fang K Y, Wu X B, Zhang W Q, Lei L N. Exploring the journey of servitization in the digital era: The role of identifying and orchestrating key resources. International Journal of Operations & Production Management. Accepted. (ABS 4, IF: 9.36)

吴晓波, 房珂一, 刘潭飞，吴东. 数字情境下制造服务化的治理机制：契约治理与关系治理研究.科学学研究, 2022. (国家自科基金委认定的管理科学A级重要期刊)

Peng X M, Fang K Y, Martin Lockett. From focus to ambidexterity: the choice of catch-up strategy for EMNEs. Cross Cultural & Strategic Management, 2021

吴晓波, 房珂一, 吴东. 超越追赶下制造企业服务化能力的动态演化.科学学研究,2020. (国家自科基金委认定的管理科学A级重要期刊)

吴晓波, 房珂一, 百文晓, 郭斌. 数字资源如何影响制造服务化？首届中国管理前沿学术论坛(2022).

吴晓波, 房珂一,刘潭飞 ,吴东. 数字服务化的治理机制研究. 中国信息经济学会学术年会(2020).

吴晓波, 房珂一, 吴东. 超越追赶下制造企业服务化能力的动态演化. 中国企业管理案例与质性研究论坛(2019).

Wu X B, Fang K Y, Wu D. Customer involvement, servitization and absorptive capabilities—A literature review. The 15^th International Symposium on Global Manufacturing and China (2019)